Laylo drops are one of the most efficient paid social destinations out there - for every 100 people who land on a drop page, 50+ opt in. That means your ad spend is converting into real, owned fan data: phone numbers, emails, and IG handles that you can message directly any time for cents.

How it works

There are two ways to use Laylo with paid ads depending on the platform:

• Link / Swipe-Up strategy - run an ad that links directly to your Laylo drop. Works on Meta, TikTok, Snapchat, YouTube, Twitter/X, and more.
• DM strategy - run an engagement ad via Instagram that prompts fans to DM you a keyword. Laylo captures them automatically.

Link Strategy

DM Strategy

FAQs

Pixels & Tracking

Instagram Advertising

TikTok Advertising

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Related Articles

Instagram Integration (DMs & Comments)

Integrations

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